The main problem is, no matter how great it is, it is still a $35 000 Kia (2016 model)
And most people aren't ready for that, still.
But for the non-snobs who can forget about brand image for a minute, this seems great.
I mean, it seems as luxurious as anything for the price.
The current model has been getting good reviews, and this one is supposed to be even better.
Of course it won't compete with BMW or Mercedes. But I could see this as a less sporty alternative to the Maxima.
Even going against the Lexus ES (Which starts at $39 000)
And I do like the fact that it's not trying to be sporty.
Most people don't want "sporty". An a large sedan they want quiet, solid and luxurious .
This already has a much, much nicer interior than the jaguar XE and XF I saw a few weeks ago.
I wish people could give this car a chance, really.
Now that Hyundai will stop selling the Azera in the US, maybe they'll spend a bit more advertising money on this...
P.S: Notice how far forward the front seats are (3rd pic).
Giving the fake impression of a ridiculous amount of rear leg room...
Also, the current model is now available for a low $300 a month lease.
A great deal in my opinion...